The Antioxidant Power of Dermodality: Your Skin’s Ultimate Defense

As we embark on 2025, it’s the p...

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Spokane, WA, February 8, 2025 - Richard Merrill, founder of Richard Merrill C...

As a spa professional, it's crucial to understand the legal implications of your business practic...

In the ever-evolving landscape of the spa and beauty industry, one critical issue continues to pose ...

In the competitive world of spa services, implementing a robust and compliant cancellation policy is...

In today's competitive spa landscape, mastering the art of selling is crucial for success, whether y...

Hey there, spa professionals! If you've been wondering how to leverage social media to boost your bu...

Intro to Social Media Monitoring

Have you ever been at a party and caught a person or a group glanc...

Richard Merrill Consulting is focused on protecting Spa Businesses.
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Choosing the right digital advertising metrics to track and measure is crucial to your campaign’s su...

What makes for good social posting, anyway? In order to craft the perfect social post, we need to ta...

Making social media management easy

Did you know that 93% of shoppers' buying decisions are influen...

Everyone can recall a time when they’ve received excellent customer service. Whether it was the cler...

Instagram has entered the territory of “must” rather than “nice-to-have” when it comes to social mar...

Listings are an online summary of essential information for your business that serve as a powerful t...

As a spa owner it was my mission to give back every chance I had. Some of the ways I was able to imp...

Believe it or not, the same premise applies to negative review response as it does to positive revie...

A good or bad reputation can mean the difference between a business thriving and expanding, or closi...

Email marketing is a great channel for Salon & Spa Businesses to use in their marketing strategy. On...

Have you ever noticed that some website URLs start with HTTP while others start with HTTPS? Maybe yo...

How does online advertising help a local business grow?

Digital advertising increases awareness—it’...

Have you heard that improving your SEO will help you get found online more easily? You’ve probably h...